MAD MEN

23 Jan 2019

A Marketing Manifesto for Nonprofits for 2019 and Beyond

Posted by Marketing advertising MAD MEN Nonprofit

A couple of years ago, I wrote a Marketing Manifesto for Nonprofits, including ten “truths”. In re-reading it, I realized something that startled me: I could have written the same piece thirty years ago and would hardly have to change a word. Why is that? Because the fundamentals of marketing have not changed—ever. What has […]

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15 May 2017

The Dain: Losing a Partner

Posted by Agency Life MAD MEN

Photo: Left, Rob Whittle, Right, Dain Anderson (Andy) Williams Dain Anderson Williams was brought into this world to entertain. Yes, he found hundreds of ways to entertain himself – art, antiques, cooking, wine, travel, hunting, fishing, hiking, board work – and in so doing, entertained and delighted his family and friends. One thing that always […]

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9 Sep 2014

A Mad Man Meets the President

Posted by No Tags MAD MEN Random Thoughts

I attend church at historic Christ Church in Old Town Alexandria. It’s “historic” because it has, er, history. Both George Washington and Robert E. Lee worshipped there. In fact, our office on Princess Street, two blocks away, was the Rectory back in 1784. And my great great great great (etc.) grandfather was the Reverend David […]

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11 Apr 2013

The Director and the Pitch

Posted by MAD MEN

I’ve written in this space before about our independent ad agency network, ICOM + IN, which offers education from agency principal to agency principal. The last meeting I attended was in Santa Monica in October 2012. One of my best pals had come in to LA a day early to pitch a big smoking cessation […]

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5 Feb 2013

Can You Believe the Coincidence?!

Posted by MAD MEN

Williams Whittle has been a member of a worldwide network of independent ad agencies for many years. It has been one of the best business investments I have ever made. ICOM+IN holds two meetings a year, spring and fall. The spring meeting is international, where all 70+ agencies get together for three days of fun […]

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25 Jan 2013

The Fraudulent Client

Posted by No Tags MAD MEN

Many years ago we began a professional relationship with one of the area’s major hospital systems. They were undergoing a name change and re-brand as hospital systems do. Our client contact was a young, good looking, hip dude. We all thought he was wonderful. As the months went by and we got to know him […]

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15 Jan 2013

I Love New Bid-ness!

Posted by Agency Life MAD MEN

If there were a new business consultant’s Hall of Fame, Stuart Sanders from Richmond, VA, would be on the first ballot. I first met Stuart when I attended an Ad Club “Early-Bird” breakfast at which Stuart spoke. He told the story of an ad agency that had pitched an account to a prospect and had […]

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14 Nov 2012

Mad Men Battle the Elements

Posted by No Tags Agency Life MAD MEN

Tales From a Mad Man One in an Irregular Series Many years ago, after I had assumed the presidency of Williams Whittle at the tender age of 27, the fellow who had sold his shares to me bought a sailboat. It was a beautiful Hinckley Bermuda 40, christened Prime Time. The fellow in question was […]

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30 Oct 2012

The Mayor of Hollywood

Posted by No Tags Agency Life MAD MEN

Tales from a Mad Man One in an Irregular Series     Johnny Grant was the Mayor of Hollywood from 1980 til his death in 2008. Since Hollywood is a neighborhood, not a city, the position of Mayor is honorary and ceremonial. Other Mayors of Hollywood have included Charlton Heston, Monty Hall and Betty White […]

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Alexandria, VA 22314

Member of ICOM, a worldwide agency network.