healthcare marketing

In the healthcare fields of cancer research, hospitals, disaster preparedness and even international disease prevention, we can draw upon our depth and breadth of experience. From conducting research on healthcare motivators and messaging, to creating benchmarks that produce the best ROI, to developing and executing 360-degree campaigns, we create customized, targeted brand strategies. We highlight impact, whether its donations, awareness, ad recall or likelihood to choose. When results matter – and they should – our strategies are proven to deliver.

American Red Cross
Virginia Hospital Center
American Institute for Cancer Research
Pan American Health Organization
ASHP

healthcare marketing project gallery

Case Study: AICR

case study:
American Institute for Cancer Research

Case Study - American Red Cross

case study:
American Red Cross

Case Study - PAHO

case study:
Pan American Health Organization

Case Study - ASHP

case study:
American Society of Health-System Pharmacists

services

Strategy Research, Strategic Planning, Communication Plans, Marketing Audits, Target Audience Profiles, Positioning, Messaging, Content Strategy

Creative & Branding Branding & Identity, Brand Standards & Guidelines, Art Direction & Design, Illustration, Infographics, Copywriting, Web Design

Media & Digital Traditional Media, Digital & social Media, Tracking & Analytics, Campaign Dashboards, Post Buy Analysis, Data Visualization, Search Engine Marketing, Google Grant Management, Certified Social Marketing Consultant (CSMC), Google Adwords, Analytics & Waze Certified

PSA Campaigns Strategy, Creative, Distribution, Media Outreach, Tracking & Analytics, PR

Sue Anne Cassidy
Quote

The Better Together ad campaign WW developed to promote the Virginia Hospital Center and Mayo Clinic Care Network partnership not only helped increase awareness of the VHC brand overall, it also increased awareness of our partnership with Mayo. This partnership is a real differentiator for us in the marketplace which has increased our overall business value.close quote

Sue Anne Cassidy
Former Marketing Director
Virginia Hospital Center