healthcare marketing
In the healthcare fields of cancer research, hospitals, disaster preparedness and even international disease prevention, we can draw upon our depth and breadth of experience. From conducting research on healthcare motivators and messaging, to creating benchmarks that produce the best ROI, to developing and executing 360-degree campaigns, we create customized, targeted brand strategies. We highlight impact, whether its donations, awareness, ad recall or likelihood to choose. When results matter – and they should – our strategies are proven to deliver.
healthcare marketing project gallery
services
Strategy • Research, Strategic Planning, Communication Plans, Marketing Audits, Target Audience Profiles, Positioning, Messaging, Content Strategy
Creative & Branding • Branding & Identity, Brand Standards & Guidelines, Art Direction & Design, Illustration, Infographics, Copywriting, Web Design
Media & Digital • Traditional Media, Digital & social Media, Tracking & Analytics, Campaign Dashboards, Post Buy Analysis, Data Visualization, Search Engine Marketing, Google Grant Management, Certified Social Marketing Consultant (CSMC), Google Adwords, Analytics & Waze Certified
PSA Campaigns • Strategy, Creative, Distribution, Media Outreach, Tracking & Analytics, PR
The Better Together ad campaign WW developed to promote the Virginia Hospital Center and Mayo Clinic Care Network partnership not only helped increase awareness of the VHC brand overall, it also increased awareness of our partnership with Mayo. This partnership is a real differentiator for us in the marketplace which has increased our overall business value.
Sue Anne Cassidy
Former Marketing Director
Virginia Hospital Center