The Interfaith Council of Metropolitan Washington (IFC) hired WW to help us rebrand for our 40th Anniversary development campaign. The process of working with WW actually helped us engage in a strategic process of defining and differentiating our brand in what became essentially a relaunch with new branding and an associated ad campaign.
Our Board of Directors has been ably supported in its marketing efforts aimed at increasing donations and were motivated and excited by the memorable impressions created by the campaign materials and the other tools needed for solicitations.
Rabbi Gerry Serotta
Former Executive Director
Interfaith Council of Metropolitan Washington